ALLIANCE and WORLD-WIDE-Europe Sign Cooperation Agreement

The ALLIANCE Business Centers NETWORK and WORLD-WIDE Business Centres Network-Europe have signed a Cooperation Agreement that will allow each organization to provide enhanced marketing and support services to their Members.

ABCN currently has 145 North American locations and 46 European and Asian Preferred Member locations. WORLD-WIDE currently has 125 locations in Europe. As a result of this agreement, the consolidated membership of ALLIANCE/WORLD-WIDE represents 315 locations globally.

"By unifying the marketing strength of our Members, we create the critical mass that is necessary to serve our combined client base more effectively. The outcome should be increased sales activities at the individual Center level," said Frank Cottle, Managing Director of ABCN. "I anticipate that this agreement is the first step in what promises to be an even closer relationship between WORLD-WIDE Members in Europe and ALLIANCE."

Monika Noser, Managing Director of WORLD-WIDE agreed. "This cooperation agreement will allow us all to extend our Member's services in a new and competitive fashion. It's clearly a great fit for us all." Dr. Urs Wunderlich, Chairman of WORLD-WIDE Europe, indicated "each NETWORK has complimentary Membership distribution that strengthens the marketing ability of the other, and together we form a new generation business solution for our clients globally."

In addition to allowing each organization to represent to prospects the reciprocal usage of their combined Member locations, the working agreement also calls for knowledge sharing including Membership participation in various profit improvement programs and participation in each organization's annual meetings.

"With the addition of two, new full-time staff Members abroad - one based in London and one based in India - we are now prepared to maximize the marketing benefit that this partnership will provide for our Members," said Richard Meyers, Executive Director, ALLIANCE.

Richard Nissen, ALLIANCE's Director, Europe noted that the cooperation agreement will benefit the entire industry. "I believe that a stronger NETWORK group that allows independent business centers to compete globally with Regus and HQ will raise the levels of service and marketing for all of us. The agreement helps to level the playing field for the competitive independent operator."

For more information, please call Richard Meyers in the United States at (800) 869-9595, Deb Schipper in London at + [44] 20 7917 6200 or Monika Noser in Zurich at + [41] 1-214-62-62.

 

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